Public Education Partnership - PEP

The PEP program is a public awareness partnership between NMBA radio and television stations and community groups across the state.

This program, which has been in service for more than 20 years, is available to government agencies and non-profit organizations whose advertising funds are limited. These organizations make a grant of funds to the NMBA in exchange for spots on NM radio and television.

Television or radio announcements provided by the PEP client are distributed to stations across the state and broadcasters are asked to run the announcements voluntarily on an “as available” basis. Monthly performance affidavits are provided to the PEP client.

The NMBA is the only organization in the state that can provide the PEP program and is a sole source provided.

Check out our PEP Partners   Download More Information

ClientCampaignFlight Dates
Army National Guard 2019 National Guard Recruitment 11/01/18 - 06/30/19
Traffic Safety Bureau Distracted Driving 2019 09/01/18 - 08/31/19
Traffic Safety Bureau Motorcycle Safety 2019 09/01/18 - 08/31/19
Traffic Safety Bureau Underage Drinking 2019 09/01/18 - 08/31/19
Touchstone Energy Touchstone Energy Cooperative 09/01/18 - 02/28/19
Department of Health Opioid Awareness 09/01/18 - 12/31/18
NEA NEA 2018-19 08/01/18 - 07/31/19
Traffic Safety Bureau Pedestrian Safety 2019 08/01/18 - 07/31/19
New Mexico Coalition for Literacy Literacy 2019 07/02/18 - 06/30/19