The Power of New Mexico is coming to NMBA radio and television stations.
The Power of New Mexico is a new initiative, sponsored by the New Mexico Broadcasters Association and its local radio and television members to show how partnering with local broadcasters is helping everyone get through this pandemic.
“Stations and their many employees work hard in their communities every day and through this pandemic, they have done some of their best work,” Mary Ann Armijo, NMBA Chairman of the Board, said. “The Power of New Mexico campaign shows how local stations have helped their local businesses navigate our current health situation.”
When listeners tune in to their local stations, they will hear inspiring stories on how The Power of New Mexico has made a difference. These stories will air as 30-second message with a personalized aspect on efforts at each local station. Each will carry The Power of New Mexico tag.
The Power of New Mexico campaign is just one more way local broadcasters are helping to serve communities throughout the state. It is an effort to show communities we can work together and together we will come out of the pandemic.